Assignment 3 Part 1: Operation, Technology, and Management Plan
Due Week 8 and worth 70 points
Use the “NAB Company Portfolio”.
Write a three to six (3-6) page paper in which you provide the following information below.
Operations Plan (1 – 2 pages)
Note: Remember to assign a dollar amount to each operational cost you find, as you will need these figures for your income statement and cash flow in Week 8.
o Note: Much of the research pertaining to the hints provided here can be found in the NAB company portfolio.
o Hints: Consider whether you will rent or buy your facilities or outsource production to an existing company.
o Hints: One of your biggest expenses as a startup non-alcoholic beverage company will be transitioning from a small batch prototype of your beverage to production on a large scale. Research the equipment you will need (vats, refrigerators, burners, ovens, bottling equipment, and so on), whether you will rent or buy, how you will maintain and clean it, and so forth. Consider how you will ensure quality control. What capacity do you intend to reach?
o Hints: Deliberate your inventory control. Where do your supplies come from and what is your turnaround time to produce your beverage once you have received an order?
o Hints: Consider your distribution method. Refer back to your notes for the SWOT analysis assignment in Week 2 of class.
o Hints: How will you stay abreast of new developments in your industry? What new products do you have in development now, in addition to your flagship product?
Technology Plan (1 – 2 pages)
o Hints: Consider the type of technology your company will use to conduct the following activities: manage personnel; take, fulfill, and track orders; manage inventory; communicate with customers and provide customer service; and produce your beverage.
Management & Organization (1 – 2 pages)
The specific course learning outcomes associated with this assignment are:
· Create a plan to implement a firm’s strategy and manage the change from current operations.
· Describe strategic planning techniques used to formulate alternative strategies designed to achieve stated business goals.
· Use technology and information resources to research issues in strategic management.
· Write clearly and concisely about strategic management using proper writing mechanics.
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